Data Cleansing & Enhancement Telemarketing
The key to any good telemarketing campaign is the data. Without clean, complete data, it will simply take more dials, and more time to get in touch with senior decision-makers in your prospect list.
For example, if a telemarketer makes 80 to 100 dials a day, but 50 of them have the wrong number - that telemarketer has just wasted half a day. Equally, if 50 of them have left their jobs, it may prove impossible to get through gatekeepers in order to find their replacement. Then, if you plan to use that data for direct mail, you will end up wasting half your budget on gone-aways.
Integrity Business Connections can help you cleanse your data list in order to maximise the time spent on appointment setting, or the investment in direct marketing. We can check that your existing data is accurate and complete, and we can enhance your data for you with valuable information that could help convert a prospect at a later date.
Our telemarketers have not only significant experience in marketing or sales environments, but they are also highly skilled at networking and obtaining key information pertinent to marketing campaigns.